A Crowdfunding Guide - Effective Crowdfunding Setup
One of the keys to an best crowdfunding setup is to choose your funding site carefully, unless of course you take the other option of building your own crowdfunding website.
Keeping
in mind that each of the major funding websites each have their own set of
rules and fee structures (you can avoid all fee costs if you set up your own
WordPress website using a special crowdfunding plugin), there are five basic
steps to setting up your project.
5 Steps
to Setting up Your Campaign
The
first step in setting up your project is to include detailed information about
yourself, what your project is all about and how much capital you will need to
complete your project. Another tip is that it is a great idea to include
detailed information about what you will be using the money for.
You will
have to set a time limit for your project. This limit can be anything from 1 up
to 90 days. Keep in mind that the longer your project will run then the more
money you are likely to receive.
It is
always good practice to start to promote your crowdfunding project in advance
in order to obtain as many backers as possible.
As your
backers donate the funds, your money will be placed into an escrow account by
the end of your project date.
As soon
as your project has reached its target date, the funds will be released to you.
The exception to this is that (with some crowdfunding sites), if you do not
reach your target then you will not receive any funds. This is why it is always
advisable to look at all options, including obtaining your own crowdsourcing
software plugin.
The Best
Crowdfunding Sites
There
are many different funding sites available, the best way to find the latest and
most popular ones is to do a search for 'the top ten crowdfunding sites' this
way you will find the most current sites available.
Main
Points to Consider
As you
have read above, there are many different points to consider when choosing the
right funding site, I will elaborate a little further:
1. One of the main points to consider is the charges that the website
will take from your project once it is completed. This can vary from site to
site, but the rule of thumb is that you will lose between 5-8% in fees. It is
always a good idea to take this into account before setting up your initial
campaign.
2. Another main point to consider is if the best crowdfunding sites for startups
website will in fact not give you any of the funds should you not reach your
target. One idea here is to go with a site that will have slightly higher fees
but will give you all the funds you raised even if you do not reach your target
(my preference).
3. Payment options are always good to consider, certainly a bonus if the
website takes PayPal payments and even better if they will pay your funds to
you through PayPal also.
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